Author Archive

Alysha Dominico

Alysha has been teaching, writing, editing, and copywriting for five years. As an expert in e-literacy, she helps small and mid-sized companies in Australia and Canada communicate with customers in more [Tangible] words. 79% of prospects will look at a company’s website before becoming a customer. Articulating what you do in the language of the customer is the first step towards better engaging prospects. Alysha uses a three-seminar workshop series to help small businesses increase leads and conversions. Tangible Words’ Website, Blog, and Twitter shares online marketing knowledge weekly.

Google’s New SEO Rules – Is Your Content Unique?

by Alysha Dominico on . in Social Media

Google has changed their rules on what you can do online. Don’t be penalized for your online content. Make sure that all content is unique online. Do not copy and paste your content on a variety of sites or Google will penalize you for this. The question now is: how do you continue to create new online content?

http://www.tangiblewords.com/content-marketing-series-googles-new-seo-rules-how-does-it-affect-your-business/

“How to Improve Your Website Content and Build Your Business”

by Alysha Dominico on . in Marketing

May 29th, 2012: “How to Improve Your Website Content and Build Your Business” – Kingston (KEDCO) 9am to 3pm

- this workshop was sold out in January in Kingston
- a light lunch  will be provided
Workshop fee is $85 dollars*

Here’s a full day workshop to help you transform your website into a powerful sales tool. You’ll have the whole day to learn and apply 5 strategies to make your website content compelling to prospects. Understand how people read online, discover how to share your expertise, and get feedback on your writing all under guidance of an e-literacy expert and website copywriter.

Do your customers use your business enough?

by Alysha Dominico on . in Marketing

You’re a business. You know what your company has to offer. But how well can you communicate it to your customers?

Communicating your business so that potential customers are converted into unwaveringly loyal customers is just one way copywriters help you sell more. But copywritten web pages and brochures are only a first step to customers using your business more. You also need to sell yourself in every day communications. Here are some copywriter’s tips for getting customers to use your business more.

  • Why our Entrepreneurs' recommend Summer Company for other young Entrepreneurs in Kingston looking to start a business...
    It is the perfect way to reduce risks and get valuable help if you’re interested in starting a business.
  • Why our Entrepreneurs' recommend Summer Company for other young Entrepreneurs in Kingston looking to start a business...
    It gives a great opportunity for financial and education support to help run a new business
  • Our Entrepreneurs' advice for starting a business...
    Make sure your idea has a healthy, accessible market.
  • The goal of the Entrepreneur Centre is to provide assistance and support for both new and existing businesses by linking them to the experts and resources they need.
  • How did Summer Company help you?
    It gave me more motivation to achieve my business goals...
  • Our Entrepreneurs' advice for starting a business...
    Be an expert at what you do and provide excellent customer service, above and beyond your client's expectations.
  • Our Entrepreneurs' advice for starting a business...
    Don't get discouraged when things are not going as planned and keep trying.
  • Why our Entrepreneurs' recommend Summer Company for other young Entrepreneurs in Kingston looking to start a business...
    It's a great opportunity to learn things you would never learn from any other summer jobs or from school...
  • How did Summer Company help you?
    It helped me develop my leadership, time-management, and organizational skills
  • Our Entrepreneurs' advice for starting a business...
    Go for it, but think about your idea and strategy first.
  • How did Summer Company help you?
    It prepared me for dealing with professionals in a business environment, and helped me cultivate my work ethic.